A website can give your company a unique identity and presence. The main purpose of designing a website is to attract more and more visitors. It is very important that the website is user-friendly and its design is attractive. There are a few principles that one should know before designing a website.
1. Informative Content: the content is one thing in the website that most of the visitors come searching for. A website should have a rich and fresh content to give the search engine spiders something new to store in their database. It should not be plagiarized, as this may give your visitors a wrong impression about your site.
2. Adding attractive visual images: images are one aspect that lures more and more people. They have an ability to create an impact on the visitors. Always add images that are attractive and relate to your website content.
3. Keywords: a website should always have to be keyword oriented. Adding appropriate keywords can help the site to get the top ranking on the search engine result. Remember to add keywords or key phrases on each and every web page. Although overuse of keywords may also harm the site.
4. Good communication: a website should have an ability to communicate with its visitors. This is a sign of a user-friendly website. Making your website consistent can help the users to not divert their mind form the information provided by you.
5. Keep it simple: remember to keep your website simple and provide only the required content and information to the people. Adding extra and unnecessary content may divert the visitors mind. Always remember not to use any pop-ups, as this may annoy the visitors and drive them away.
6. Update: keep your website updated regularly. This may bring back your old users and attract new ones. Give your visitors a reason to revisit and give them new and fresh information about your products and services.
Following above principles may get your site the top ranking in the search engines.
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